
Ford sharing a platform with Renault is the real story here — it signals how deeply the economics of EV development are forcing traditional rivals into pragmatic alliances. The Puma nameplate carries genuine commercial weight in Europe, so attaching it to a jointly-developed architecture is a deliberate bet that brand loyalty will matter more to buyers than engineering provenance. Whether that holds depends on how distinctly Ford can differentiate the driving experience and interior from whatever Renault produces on the same bones. The Kia EV3 is a genuinely capable benchmark, so Ford has set itself a clear target rather than an easy one.
Ford’s new car blitz will yield a new all-electric Puma that’ll go head to head with the popular Kia EV3